Growth Marketing Executive
Solliciteren
Plaats
Brussel1000
Brussel
België
Contract
Vooltijds, Onbepaalde duurDatum gepubliceerd
2026-02-24Online to:
2026-04-25EUR 20.00 HOUR
Growth Marketing Executive
- Planty Lab
- Brussel
- 2 dagen geleden
Planty Lab is a boutique digital marketing agency based in Hong Kong. We partner with ambitious e-commerce and local brands to drive measurable growth through performance marketing — with a strong focus on Meta (Facebook/Instagram) advertising.
We're looking for a proactive, detail-oriented Growth Marketing Executive who is excited to work directly with clients, learn media buying hands-on, and build performance-driven campaigns that move real business numbers.
This role is ideal for someone who enjoys a mix of strategy, execution, analytics, and communication — and wants to grow into a strong performance marketer.
Key Responsibilities
Meta Ads Execution & Optimization
Support the planning, setup, and execution of Meta ad campaigns (Facebook/Instagram), including campaign structure, targeting, placements, and budgeting
Assist with ad creative coordination, copywriting, and landing page alignment to improve conversion outcomes
Monitor performance daily/weekly and optimize based on key metrics (e.g., CPA, ROAS, CTR, CPM, CVR)
Client Communication & Project Coordination
Participate in client meetings and assist in managing timelines, deliverables, and feedback loops
Prepare campaign updates and performance summaries for clients with clear insights and next-step recommendations
Coordinate with internal team members (creative/content) to ensure smooth execution and brand consistency
Reporting & Insights
Track and interpret campaign KPIs and help generate performance reports
Conduct competitor research, audience insights, and offer/angle testing ideas to inform campaign strategy
Support experimentation (A/B testing) for creatives, audiences, and funnels
AI & Workflow Efficiency
Leverage AI tools (e.g., ChatGPT, Poe, Grok) to improve productivity in ideation, copy drafts, analysis, and documentation
Maintain organized documentation and campaign SOPs for internal efficiency
Additional Support
Assist on brand/community initiatives, events, and ad-hoc tasks to support smooth delivery across accounts
Requirements
Higher Diploma / Associate Degree or above (fresh graduates welcome)
Strong interest in performance marketing, e-commerce growth, and paid social advertising
Proficient in Cantonese and English (Mandarin is a plus)
Strong written communication skills and an analytical mindset
Highly organized, detail-oriented, and able to manage multiple tasks with tight timelines
Familiarity with Meta Business Suite / Ads Manager is a plus (training provided)
Comfortable with numbers and reporting (Excel/Google Sheets basics)
Basic knowledge of Canva or similar tools is an advantage
Familiarity with AI tools (ChatGPT, Poe, Grok) — or strong willingness to learn
What We Offer
A collaborative, energetic team culture that values growth, curiosity, and high standards
5-day work week with flexible work hours
Hands-on training in media buying, campaign optimization, and client communication
Exposure to e-commerce and local brands across multiple industries
Access to workshops, learning resources, and our entrepreneur network via DOT CLUB
Clear growth path with potential for role advancement based on performance
We're looking for a proactive, detail-oriented Growth Marketing Executive who is excited to work directly with clients, learn media buying hands-on, and build performance-driven campaigns that move real business numbers.
This role is ideal for someone who enjoys a mix of strategy, execution, analytics, and communication — and wants to grow into a strong performance marketer.
Key Responsibilities
Meta Ads Execution & Optimization
Support the planning, setup, and execution of Meta ad campaigns (Facebook/Instagram), including campaign structure, targeting, placements, and budgeting
Assist with ad creative coordination, copywriting, and landing page alignment to improve conversion outcomes
Monitor performance daily/weekly and optimize based on key metrics (e.g., CPA, ROAS, CTR, CPM, CVR)
Client Communication & Project Coordination
Participate in client meetings and assist in managing timelines, deliverables, and feedback loops
Prepare campaign updates and performance summaries for clients with clear insights and next-step recommendations
Coordinate with internal team members (creative/content) to ensure smooth execution and brand consistency
Reporting & Insights
Track and interpret campaign KPIs and help generate performance reports
Conduct competitor research, audience insights, and offer/angle testing ideas to inform campaign strategy
Support experimentation (A/B testing) for creatives, audiences, and funnels
AI & Workflow Efficiency
Leverage AI tools (e.g., ChatGPT, Poe, Grok) to improve productivity in ideation, copy drafts, analysis, and documentation
Maintain organized documentation and campaign SOPs for internal efficiency
Additional Support
Assist on brand/community initiatives, events, and ad-hoc tasks to support smooth delivery across accounts
Requirements
Higher Diploma / Associate Degree or above (fresh graduates welcome)
Strong interest in performance marketing, e-commerce growth, and paid social advertising
Proficient in Cantonese and English (Mandarin is a plus)
Strong written communication skills and an analytical mindset
Highly organized, detail-oriented, and able to manage multiple tasks with tight timelines
Familiarity with Meta Business Suite / Ads Manager is a plus (training provided)
Comfortable with numbers and reporting (Excel/Google Sheets basics)
Basic knowledge of Canva or similar tools is an advantage
Familiarity with AI tools (ChatGPT, Poe, Grok) — or strong willingness to learn
What We Offer
A collaborative, energetic team culture that values growth, curiosity, and high standards
5-day work week with flexible work hours
Hands-on training in media buying, campaign optimization, and client communication
Exposure to e-commerce and local brands across multiple industries
Access to workshops, learning resources, and our entrepreneur network via DOT CLUB
Clear growth path with potential for role advancement based on performance