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Solliciteren



Regional Director of Sales


We specialize in bringing our customers tailored, technology-enhanced lubricants that make engines better, faster, greener and cleaner. As Regional Sales Director Europe, you are responsible for defining and driving the European commercial strategy to achieve sustainable growth in volume, revenue, and contribution margin across all regions and countries. You lead and develop the European sales organization, ensuring strong market execution, customer partnerships, and alignment with the company’s strategic objectives. You translate corporate and regional growth ambitions into clear commercial priorities, structures, and performance management across Europe. You report to the Global Sales Trademarks & Marketing Director. Define and drive the Europe sales strategy in line with company objectives and growth ambitions. ginsLead, coach, and develop the European sales (leadership) team (regional, area and country managers). Set clear objectives, performance expectations, and foster a strong, collaborative sales culture. Translate strategy into concrete sales objectives, and action plans. Monitor sales performance, forecasting, .. Ensure strong cross-functional alignment (marketing, product, finance, supply chain,..) Profile – Regional Sales Director EUROPE You hold a higher degree in Business, or a related field, combined with at least 10–15 years of relevant commercial experience, preferably within the spare parts, lubricants, or automotive aftermarket sector (must-have). You have a strong track record in leading multi-country or regional sales organizations and driving sustainable growth in complex European markets. You have solid financial acumen, with the ability to manage revenue growth, margins, forecasting, and performance analysis at regional level. You are a connected leader who works easily across functions and cultures, building strong partnerships with sales, marketing, product, finance, and operations. You influence without ego, communicate clearly, and create alignment across regions and teams. You coach and develop senior commercial managers, foster collaboration, and build performing teams with a strong sense of ownership and accountability. You are results-driven, proactive, and comfortable managing complexity in a dynamic business environment. You speak English fluently; additional European languages are a strong asset. a family atmosphere with a diverse and international team of more than 300 specialists; a solid training and support with personal development at the core; We produce lubricants for all sorts of applications, from passenger cars to bikes and even construction machines, at our HQ in Hemiksem, Belgium. Thanks to the high quality of our products, we managed to engage in premium partnerships like WRC and Junior WRC, BMW EWC, Bud Racing, ... We stay attuned to the world around us, fostering authentic, long-term business relationships. Work pragmatically, both as individuals and in teams, staying committed to excellence in everything they do.

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