About Whale
At Whale, we help fast-growing teams turn scattered knowledge into scalable systems. Our AI-powered platform captures processes, trains employees, and delivers instant answers — so teams can onboard faster, work smarter, and scale with confidence.
We’ve reached 1,000+ customers and are entering a new stage of growth. To fuel this momentum, we’re looking for a
Performance Marketing Manager
who owns paid acquisition end-to-end, moves fast, and uses
AI
to work smarter.
What You’ll Own
Paid Advertising (Your Core Focus):
Manage and optimize paid campaigns across Google Ads, LinkedIn, Meta – from strategy to execution to optimization
Campaign Strategy:
Build targeting strategies, audience segmentation, and bid management that drive qualified leads
Ad Creative & Copy:
Write high-converting ad copy and brief freelancers/designers for creative production
Testing & Optimization:
Run structured A/B tests on audiences, ad variants, and conversion paths
Performance Analysis:
Build dashboards, track attribution, and report weekly on what’s working
Landing Page Optimization:
Collaborate on landing page tests to improve conversion
AI-First Execution:
Use AI tools to accelerate copy creation, analysis, reporting, and creative briefs
✅ What We’re Looking For
Proven experience
in performance marketing or paid advertising in B2B SaaS
Proven track record
managing paid campaigns that delivered measurable leads or pipeline growth
Platform expertise
in Google Ads, LinkedIn Ads, and Meta
Strong copywriting skills
for ads and landing pages
AI-first mindset
– you ask “how can AI help me do this faster?” before doing it manually
Data-driven approach
– comfortable with A/B testing, CRO, and performance analytics
Comfortable briefing creatives
– you don’t need to be a designer, but you know what makes ads convert
Self-starter
who thrives with autonomy in a fast-paced scale-up environment
You're comfortable in HubSpot and love a good dashboard
What You’ll Get
Full health coverage via Alan .
All the tools you need
to do your best work, hassle free.
A healthy, flexible work environment
that supports work-life balance.
A caring, ambitious team
that has your back.
Pool table & free soup on Wednesdays
A Hybrid working mode l
Autonomy
to own paid acquisition and experiment with cutting-edge AI tools
Clear opportunities to grow within your role as Whale scales.
Work closely with a small, high-performing international team that values speed, impact, and collaboration.
Opportunity to shape the growth engine of a scaling European SaaS company.
Our Core Values
At Whale, we don’t believe you just stick the values on a wall somewhere. We live and breathe them in everything we do from product to meetings to team feedback and more.
Here’s what that means:
Agility
is in our DNA: we move fast, iterate quickly, and stay focused on creating value.
We believe in
simplicity with depth : every interaction should be easy without sacrificing quality.
⛵ We
own the ship : we take initiative, act with autonomy, and lead even through ambiguity.
We
challenge, then unite : diverse perspectives make us stronger, and once aligned, we move as one.
Above all, we are
humble and honest : we respect each other, give feedback with care, and keep it real.